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Meet the Complexity Translator

Helping executives in regulated businesses reclaim time and reduce stress with clear, compelling copy.

Can't speak more highly of the quality copy Vicky delivered for me on multiple projects.

Jay Donovan, Founder

dpd.

Hello, I’m Victoria, a healthcare and sustainability copywriter

I’ve spent two decades turning complex ideas into words people actually want to read.

 

During this time, I’ve worked in-house for some of Australia’s biggest brands, done good stuff at not-for-profits, and survived the ‘character-building’ environment of London marketing agencies. 

 

I established Victoria Hanlon Copywriter because I realised that many brilliant executives had intensive copy needs, but were time-poor and under-resourced. 

 

Their biggest concern? Finding an external writer who understood the restrictions and regulations of their industry – the exact sweet spot of my experience. In fact, clients hire me because I know what not to say as much as what to say.

 

I’m experienced in writing for AHPRA-aware environments and understand the perils of greenwashing, which is why I specialise in healthcare and sustainability. From a different sector? No worries, my briefing process will extract all the information I need to write for your industry.

Want to create premium copy without the stress or last-minute scramble? Let’s see how we can work together.

Industry Recognition
(Apparently I’m Doing Something Right)

I’ve been fortunate to have my work recognised through several industry awards, including:

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  • Finalist - Australian Small Business Champion Awards 2026

  • Finalist - Australian Small Business Champion Awards 2025

  • Finalist - Local Business Awards 2024

 

While awards aren’t the reason I do this (ok, not the only reason), it’s nice to know others think my abilities are pretty good too.

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Beyond the Words

A successful copywriting project is more than the words on the page. It’s just as important to have a good relationship with your writer. Get to know me a bit better:

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  • Clients tell me that I’m flexible, calm under pressure, and open to feedback. 

  • I’ve long been a word nerd, starting with my degree in English Language and Literature.

  • I began my career teaching English as a foreign language in Hong Kong, which first indulged my love for grammar with a reluctant and unwilling audience.

  • I’ve also worked in public relations, event management, corporate affairs, and content and social media - so I bring a lot of additional skills to your project.

  • Born in the UK, I love to travel and have lived in Australia since 2009. 

  • Outside of writing, you’ll find me walking my Jack Russell with my twins, running, and reading (or buying books I plan to read).

Piles of Books

Staying Sharp

The digital landscape is evolving at breakneck speed. I’m serious about investing in professional development that keeps my skills current and relevant. Here are some of the institutions I’ve completed courses with:

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  • RMIT University

  • Australian Writers' Centre

  • Australian School of Copywriting

  • Communication and Public Relations Australia

  • The UX Copywriter

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Ready to work with the copywriter who’s going to make your life so much easier?

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